This said, innovation is needed just as much in the public sector. In fact, since the credit crunch crisis, there has been an unprecedented amount of talk on the topic and calls for introducing more of it. Yet despite all the ‘talk’ of the need to be innovative, there has been little specific action in bringing it about. So the big question is how do you get the ball rolling?
How do you generate innovation in the public sector?
Their report highlights the problem area for the public sector is generating new ideas and also stresses the importance for innovation. They claim not only does it reduce costs, but it also creates better products and help increase market shares. They too refer to the great success private firms have experienced from using innovative ideas to improve their sales and products, and maintain that understanding innovation is crucial in business strategy.
That requires a much stronger system of innovation - from a constant flow of great ideas through evaluating the effectiveness of different approaches and then scaling those that are most effective. The report begins with a guide line of what they believe are the steps which social innovation follows from inception to impact six simple steps.
But are there any other actions we should be taking to help us actually generate ideas? The Capital Ideas report finished with a number of recommendations which they think could help organisation s and particularly the public sector to generate ideas better.
These teams are provided space to think creatively about ways to enhance the firm’s long-term prospects. That they invest the manpower and resources into this research highlights how important they see innovation and this seems to be the chief difference between the private sector and the public sector. Therefore a key recommendation would be for public sector organisations to take a similar approach by setting up dedicated teams with responsibility for ensuring that the organisation is able to generate potentially innovative ideas.
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